Smith and Vassar grew up in Newport Beach, where they were childhood friends. “We met at age 12 as lifeguards and attended junior high and high school together,” Smith explains. “We spent summers as teenagers laying out at 34th Street and riding bikes along the boardwalk.” After college, they both went to New York City to pursue careers in fashion—marketing for Smith, design for Vassar—and years later, they became moms right around the same time, welcoming their boys Charlie and Theo back in California just months apart.
“When Morgan [Smith] of Minnow Swim and I became mothers around the same time, we planted the seed of one day doing a children’s collection together,” designer Laura Vassar of Brock Collection remembers. “Being working moms and living in California, we were inspired to take the simplistic, beautiful elements of Minnow and add some Brock whimsy to [create] this darling children’s collection.”
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